Who
We
Are

Greenfield Online (Formely Nasdaq: SRVY) was recently acquired by Microsoft in October 2008. Greenfield Online, a wholly-owned subsidiary of Microsoft® , is a global interactive media and services company that collects consumer attitudes about products and services, enabling consumers to reach informed purchasing decisions about the products and services they want to buy; and helping companies better understand their customer in order to formulate effective product marketing strategies. Proprietary, innovative technology enables us to collect these opinions quickly and accurately, and to organize them into actionable form.

Our Assets

Greenfield Online, a wholly-owned subsidiary of Microsoft®, is a leading provider of consumer attitudes about products and services, enabling consumers to reach informed purchasing decisions about the products and services they want to buy; and helping companies better understand their customer in order to formulate effective product marketing strategies. info...

Our Vision

To our clients:

Our vision is to provide our clients with innovative new features that enhance the relevance and effectiveness of our products and services through the use of the latest Internet-based technologies; and to maintain our position as an industry technology leader through robust investment in research and development.

To our employees:

Our vision is to offer employees the opportunity to be part of a dynamic, growing and winning organization, focused on providing clients and investors outstanding products, services and returns.

Our Mission

To our clients:

Our mission is to provide high quality, timely consumer attitudinal and product information, to consumers to enable them to make informed decisions about the products and services they wish to purchase; and, to marketers to enable them to better understand their customer in order to formulate effective product marketing strategies.

To our employees:

Our mission is to offer a stimulating and rewarding professional work environment to our employees by encouraging entrepreneurial spirit and creative thinking, while upholding the highest ethical standards.

Our Objectives

  • Grow the strength of our position in key markets and geographies.
  • Expand where we see opportunity within our space and explore opportunities tangential to our space.
  • Deliver the highest quality products and services to our clients.
  • Focus on delivering profitable growth.
  • Develop and improve our core technologies
  • Provide a superior user experience for our members.
  • Recruit the best and brightest employees around the world.
  • Achieve the highest level of integrity in all that we do.